Case Studies
Discover Our Recent Case Studies
Welcome to DigiMiya, where we provide digital service and
influencer marketing & deliver real results
Website Audit
Cuckooandcrow
Challenge
Cuckooandrow faced the task of improving their website’s performance and online visibility. Their existing site lacked key elements, making it difficult to provide a user-friendly experience and achieve higher rankings on Google’s search engine results page (SERP).
Strategies
To address these challenges, we conducted a thorough website audit to identify performance bottlenecks and areas for improvement. Our approach focused on:
- Enhancing technical aspects of the website.
- Improving usability to ensure a seamless user experience.
- Implementing features to boost online presence and search engine compatibility.
Results
Our optimization efforts delivered the following outcomes:
- Enhanced Performance: The website now operates more efficiently, providing a smoother experience.
- Improved Speed: Faster loading times across all pages.
- Responsive Design: A fully adaptable interface for various devices.
- Higher Search Rankings: Significant improvements in visibility and ranking on Google’s SERP.
Elevating Home Décor with Strategic Web Development and Lead Generation
Grehsajjaa
Challenge
The dual challenge was to develop a visually appealing and functional website for Grehsajjaa while generating high-quality leads through targeted social media campaigns.
Strategies Implemented
- Conducted an in-depth analysis of the target audience across Facebook and Instagram to understand preferences and behaviors.
- Designed vibrant, engaging campaigns tailored to resonate with the audience and encourage lead generation.
- Focused on optimizing the conversion rate by implementing precise audience mapping and continuously analyzing campaign performance.
- Regularly refined strategies based on campaign insights to ensure improved results and efficiency.
Results Achieved
- Total Leads: Generated approximately 2,500 leads through digital campaigns.
- Cost Per Lead (CPL): Reduced from a projected ₹450 to an achieved ₹108.
- Quality Leads: Maintained a prospect ratio exceeding 20% for high-quality leads.
- Budget Optimization: Saved 25% of the allocated media budget, enabling its reallocation to other initiatives.
Transforming Digital Presence with a High-Performing Website
Event Management Firm
Challenge
The firm needed a robust, user-friendly website to effectively showcase their offerings and engage their target audience, driving business growth.
Strategies Implemented
- Designed the website with a visually appealing theme aligned with the firm’s brand identity and target audience preferences.
- Focused on creating a seamless, user-friendly experience to enhance visitor engagement and retention.
- Incorporated features and functionality tailored to the firm’s specific requirements, ensuring optimal navigation and usability.
- Strategically structured the site to encourage conversions and increase viewer persistence rates.
Results Achieved (in 10 months)
- Customer Base Growth: Achieved a 6x increase in the customer base.
- Revenue Growth: Boosted total revenue by 3x.
- Cost Efficiency: Reduced the Cost of Acquiring a Customer (CAC) from $15 to $7.
Boosting Sales for an Indian Beauty and Skincare Brand
KOJO
Challenge
To increase sales across both Amazon and KOJO’s website by leveraging targeted digital strategies and tapping into new customer segments.
Strategies Implemented
- Aligned all digital communication with KOJO Life’s ethos of combining ancient research with a modern aesthetic to highlight nature-derived, safe, and long-term beneficial products.
- Conducted detailed market analysis to identify high-potential regions, focusing on metro cities and North Eastern states for targeted campaigns.
- Enhanced Amazon sales through strategic sponsored product ad campaigns, optimizing visibility and conversions.
- Launched time-sensitive discount campaigns to drive user engagement and grow the customer base.
- Focused on identifying and catering to new target segments, significantly expanding the brand’s reach and appeal.
Results Achieved
- Customer Base Growth: Achieved a 4x increase in website customers within six months by targeting new segments.
- Amazon Sales: More than doubled sales through sponsored product ad campaigns.
- Ad Cost of Sales (ACOS): Maintained an efficient ACOS of 24% on Amazon.
- User Base Expansion: Grew the user base by 20% through well-timed promotional campaigns.
Boosting Lead Generation and Conversions for a Real Estate Firm
Real estate firm
Challenge
The goal was to generate high-quality leads for Atulyam Vilasa and improve the conversion rate while optimizing the firm’s budget.
Strategies Implemented
- Conducted an in-depth mapping of the target audience to understand their preferences and behavior.
- Designed and executed highly targeted Facebook ad campaigns tailored to the firm’s requirements and budget.
- Regularly analyzed campaign performance reports and implemented data-driven optimizations to improve efficiency and effectiveness.
- Adapted strategies based on insights from each campaign to continuously enhance results and maximize productivity.
Results Achieved
- Total Leads: Approximately 2,500 generated through digital campaigns.
- Cost Per Lead (CPL): Projected at ₹450; successfully reduced to ₹108.
- Quality Leads: Over 20% prospect ratio for high-quality leads.
- Budget Optimization: Saved 25% of the allocated media budget, enabling its reallocation to other initiatives.
Website audit
The Leh company
The Leh Company faced the challenge of enhancing their website’s performance and online visibility. The existing site was missing key elements, making it tough to offer a user-friendly experience and achieve higher rankings on Google’s search engine results page (SERP).
Strategies
To tackle these issues, we performed a comprehensive website audit to identify performance bottlenecks and areas for improvement. Our approach was centered on:
- Enhancing technical aspects of the website to ensure robust functionality.
- Improving usability to deliver a seamless user experience.
- Implementing features to boost online presence and search engine compatibility.
Results
Our optimization efforts yielded the following outcomes:
- Enhanced Performance: The website now operates more efficiently, providing a smoother experience.
- Improved Speed: Faster loading times across all pages.
- Responsive Design: A fully adaptable interface for various devices.
- Higher Search Rankings: Significant improvements in visibility and ranking on Google’s SERP.
Grow Your Business With DigiMiya Today
Welcome to DigiMiya, where we provide digital service and
influencer marketing & deliver real results
